Peter Belanger has created an entertaining and informative time lapse video of his creation of a MacWorld magazine cover. The video follows the entire process from shooting in the studio to post production to design. It is a great insight into the world of studio and product photography all the way to the end result.
I have a few friends who love the process of product photography: hours and hours in the studio, tweaking dental mirrors for bounce highlights, a fort of cards built up around the table, weekends spent testing and experimenting. Though there is a lot of money to be made in product shooting, thank God for my friends who love it because I do not get it.
There can be a chasm between those who document and capture, and those who create. It is obvious which school I belong to, but I must say I am completely in awe of the technical prowess of product shooters.